The latest 2025 WealthLens™ Study has unveiled intriguing insights into the financial behaviours and aspirations of over 600 High-Net-Worth Individuals (HNWIs) in Hong Kong and Singapore. The study, which focuses on affluent consumers with over $5m in financial assets, reveals key trends in relocation, education, and philanthropy.
A significant finding is the relocation intentions of HNWIs. In Hong Kong, two in five are considering moving within the next five years, with Singapore as a preferred destination due to its perceived better quality of life. Conversely, half of Singapore’s HNWIs, particularly those under 45, are contemplating relocation for cultural experiences and professional growth, rather than dissatisfaction with Singapore.
Education remains a top priority for these wealthy individuals. Whilst 40% of HNWIs in both cities send their children to local universities, 60% plan for overseas education. Hong Kong HNWIs favour the US, whereas Singaporeans prefer the UK. Notably, one in five Hong Kong HNWIs are interested in sending their children to China, highlighting China’s growing regional importance.
Succession planning is also a critical focus, with many wealthy individuals setting up legal trusts for wealth transfer. A significant wealth transfer is anticipated within the next decade, with one in three HNWIs set to inherit substantial assets. Hong Kong inheritors aim to enhance their lifestyle, whilst Singaporean inheritors plan to expand business ventures.
Philanthropy is gaining traction, with Hong Kong HNWIs prioritising education for the underprivileged and climate action, whilst Singaporeans focus on quality healthcare and education opportunities.
The WealthLens™ Study provides strategic insights for financial firms targeting affluent clients, offering a comprehensive understanding of HNWIs’ financial needs and behaviours.
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