Singapore-based esports agency Redd+E has been appointed as the official media rights partner for the inaugural HERO ESPORTS Asian Champions League (ACL) 2025. The tournament, hosted by Hero Esports, will act as a qualifier for the Esports World Cup in Riyadh, Saudi Arabia, offering direct entries for winning teams. Redd+E will oversee media rights for all game titles in Asia, excluding China and other selected territories.
The ACL will feature competitions across popular gaming titles such as Counter Strike 2, DotA 2, and League of Legends, with live broadcasts in multiple languages during the grand finals from 16 to 18 May 2025. This partnership aims to expand the tournament’s reach, reinforcing Asia’s status as a global esports hub. In 2024, esports viewership in Asia reached over 1.03 billion, up from 793 million in 2022.
Jonny Wang, CEO of ACL, expressed enthusiasm about the collaboration, stating, “We’re excited to partner with Redd+E. This collaboration combines our expertise in digital content innovation with Redd+E’s cutting-edge fan engagement solutions.” Yip Ren Kai, Managing Director & Co-founder of Redd+E, added, “The ACL represents a milestone not only for Asian esports, but for the industry as a whole.”
As esports continues to grow, this partnership is set to deliver immersive competition experiences, further solidifying the region’s influence in the industry. The ACL will provide a platform for top-tier competition, allowing Asian players to showcase their skills on the global stage.
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