Homegrown water purifier brand Happie is marking its third anniversary with a series of significant developments, including the opening of a new Experiential Centre at 1 Sims Lane in Singapore and a nationwide ‘Shop & Win’ giveaway. The giveaway, in collaboration with Volt Auto, offers customers the chance to win a Dongfeng Box EV worth over $90,000. This campaign runs from 3 March to 6 September 2025, with all purchasers of Happie water purifiers during this period automatically entered into the draw.
Founded in 2022 by Benjamin and Sharon, Happie has rapidly expanded, serving over 20,000 customers with its minimalist, Korean-tech-powered water dispensers. The new 1,400 sq ft centre, an upgrade from their previous 900 sq ft space, is designed to host live demonstrations and community events, enhancing customer engagement. “This new centre is more than just a showroom—it’s a reflection of what Happie stands for: simple, beautiful solutions that make life easier,” said founder Benjamin Ling.
Adding to the celebration, Singaporean media icon Zoe Tay has been announced as Happie’s brand ambassador. Tay, known for her commitment to healthy living, praised the brand’s eco-conscious design and energy-saving features. “I believe in choosing products that support a greener future,” she stated.
Looking ahead, Happie plans to expand its product range beyond water purifiers, with a new home appliance set to launch in Q4 2025. This move aims to establish Happie as a broader household name, building on its foundation of premium purification solutions.
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