Design Bridge and Partners (DBP), a global leader in brand design and strategy, has appointed Charlie Lowe as the APAC Chief Strategy Officer, effective immediately. With more than 15 years of experience in strategic leadership, Lowe is set to enhance DBP’s strategic vision across the Asia-Pacific region.
Lowe’s career includes a decade at Ogilvy, where he worked in major global hubs such as Melbourne, Beijing, Singapore, and New York. His collaborations with brands like IBM, VW, and Nestlé have earned him multiple accolades, including Effies and a Webby Award. Most recently, as Strategy Head at McCann Worldgroup Southeast Asia, Lowe led significant growth and secured major business wins, contributing to the agency being named Integrated Marketing Agency of the Year.
In his new role at DBP, Lowe will oversee strategic capabilities across the region, working closely with regional leads and the global Chief Strategy Officer. His focus will be on elevating the agency’s strategic offerings and spearheading key client projects. Lowe’s extensive experience in corporate branding and integrated strategy will be crucial in shaping DBP’s approach to creating meaningful brand interactions.
Alexandra Cerruti, APAC Managing Director of DBP, praised Lowe’s unique perspective, stating, “Charlie isn’t your typical brand strategist. His deep passion for brands, combined with his strategic insight, will be invaluable in helping us deliver holistic solutions that truly resonate with our clients.”
Lowe’s appointment underscores DBP’s commitment to enhancing its strategic offerings in the APAC region, aiming to design impactful brand interactions and accelerate growth across key markets.
