Singapore’s tech landscape is set to transform with the launch of BeyondX Living Lab and Incubation Space, a new innovation hub located in a heritage building at 21 Keppel Road. Supported by Enterprise Singapore, this initiative is part of the Smart Nation 2.0 plan, which focuses on trust, growth, and community. The hub, launched by Hustle & Innovate—a joint venture between ONG&ONG and Hustle & Bustle Group—aims to drive transformative change in the tech ecosystem.
The BeyondX hub is designed around three core pillars: the Living Lab for partnerships and development, the Incubator Space for growth, and the Centre of Excellence, which provides leadership and access to the tech industry, institutes of higher learning, and government agencies. It seeks to empower startups, SMEs, and corporations through collaborative platforms and stakeholder engagement, aligning with the Smart Nation 2.0 agenda.
Co-founders Ong Tze Boon of ONG&ONG and Michael Lee of H&B Group are committed to creating an ecosystem that integrates people, technology, and design. “We are deeply committed to creating an ecosystem that integrates people, technology, and design whilst shaping future-ready solutions for businesses and communities,” they stated.
BeyondX is also preparing for its global showcase, BeyondXpo, a premier symposium scheduled for 2 October 2025, where the latest technologies and ideas will be highlighted. The hub is actively seeking partnerships and stakeholders, offering opportunities for financial assistance during a three-year tenure within BeyondX.
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