Crescendo Lab, a Taiwan-based AI technology company, is expanding its operations into Singapore to revolutionise conversational commerce across Southeast Asia. With the conversational AI market expected to surpass US$18b by 2026, Crescendo Lab aims to enhance customer engagement through AI-powered tools integrated with popular messaging platforms like WhatsApp.
The company’s expansion into Singapore is set to empower local businesses by streamlining operations and boosting sales through enhanced customer interactions. Co-founder and CEO Jin Hsueh emphasised Singapore’s pivotal role, stating, “Singapore isn’t just a hub—it’s the heartbeat of Southeast Asia’s digital evolution.”
Crescendo Lab’s Singapore hub will focus on optimising WhatsApp for better customer engagement, leveraging the platform’s 80% penetration rate in the region. The company aims to transform customer interactions into business outcomes, positioning itself as a leader in Southeast Asia’s conversational commerce ecosystem.
Key features of Crescendo Lab’s offering include cross-channel conversation and data consolidation, AI-driven operational efficiency, and reliable high-capacity message delivery. The company’s Message Delivery System ensures 99.99% uptime, handling high-volume outreach whilst prioritising security and fraud prevention.
Crescendo Lab’s innovations have already driven significant growth for businesses such as Click Broker in Thailand and Nissan Taiwan, showcasing the potential for increased user engagement and market reach. As the company continues to expand its global footprint, it remains committed to empowering businesses with AI-driven solutions that foster deeper customer relationships and drive sustainable growth.
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